VCOA meets VAPG
It’s always nice to meet folks who are as passionate about the Volvo brand as we are. A couple weeks ago, I had the opportunity to attend my first Volvo Club of America (VCOA) owners meeting at our super-secret test facility located outside Phoenix, Arizona. Actually, I’ll let the secret out of the bag. Internally [...]
What if we did a retro PV544?
The new VW Beetle was shown in 1994 as Concept 1 at the North American International Auto show in Detroit, Mich. It had all the charm of the old Beetle and had the same basic shape and design, very nice looking actually. Years later, we took media to Sweden to show them our XC90 rollover [...]
Who said Volvos were slow cars
Enjoy this video preview of Volvo The Game. Dan
We kept the toy and threw away the box
So here’s this Brit – nice suit, kind of like what one would expect from someone being head of design for a car company – but he talks with an British accent. Ok, what the heck does he know about Swedish car design? I think in those days, the head of any department in Sweden [...]




