First reviews of our all new S60
The on sale date for the all new 2011 S60 is mid-September. James is getting a media lauch ready for early September; we call this a ’short lead’ since most publications attending are able to turn around their stories rather quickly. Funny, long lead meaning print media that need 2-3 months to get articles in print – I know so old school. Today there really is no short/long lead, the internet took care of that. Anyway here are some articles from U.S. media who attended the recent S60 launch in Portugal.
http://www.automobilemag.com/reviews/driven/1006_2011_volvo_s60/index.html
http://www.caranddriver.com/reviews/car/10q2/2011_volvo_s60_t6_awd-first_drive_review
http://blog.roadandtrack.com/tags/2011-volvo-s60/
And one from SwedeSpeed.com http://www.swedespeed.com/news/publish/Features/article_1825.html
dan
