Volvo for Life.
XC90 – A Car for all Seasons
Volvo is about Life. What we build is from a Scandinavian culture that cares about people, I guess we could say a holistic culture. Our part in this culture is to help protect people inside and outside our cars during their most important and memorable events in their lives. [...]
A journey that started with a ‘Click’
On July 14, 2010, our simple life saving device, the three-point seat belt, will forever be a part of American history. The Smithsonian National Museum of American History will officially accept Volvo’s three-point seat belt into their collection. On that day, with a press event for media, business, government and Smithsonian officials, a little bit [...]
Word Smithing 101
When Toyota announced their Star Safety System, we started to scratch our heads like, “Gosh, what makes that so special?” I put together lists of what Volvo had, when we had it, when it was fitted, to what models, if there were any markets we didn’t have something fitted … and it became overwhelming.
So I [...]
Don’t you just love chest pounding?
Last June we launched the Volvo Safe + Secure Vehicle Coverage Plan. It instantly hit a sweet spot with our retailers and more importantly customers. Considering all we offer on our entire lineup of vehicles, with safety, competitive pricing, feature content and options, Safe + Secure was just icing on a buyer’s cake.
About the first [...]
Our Customer Care Department
Terri (blog reader/commenter) asked, on our March 11 posting, how we handle customer relationships. Our most important customer contact point is Customer Care. I asked Bill Casey, Volvo’s Customer Care manager, to give us an insider’s POV.
Bill: After holding several positions at other companies, I knew I wanted to pursue a career in Customer Service. [...]




