Last three C30′s
The C30 started life as a car that was not going to have a life. The first version was our Safety Concept Car (SCC) in 2000. It had a few demonstratable safety features, like an adjustable rear seat for children, which was later used in the XC90 and other models, along with Blind Spot Identification [...]
5,000 employees – 5 million volvos
This is from Mark De Mey, our PR Director in Gent, Belgium. What a wonderful event-5,000 proud employees put their name on the 5 millionth Volvo assembled in Ghent. I never saw so many people shooting their own name. I had the names of our pensioners to add, but between dream and reality … All, [...]
Early holiday present to employees for a job well done
As mentioned in some prior blog posts, all too often employees might think this is just another job, a 9-5 gig (yeah right, most work much more than that, meaning they take pride in what they do and when having fun, time flies). But when we get customer letters about how they believe our car [...]
Your Concept Car (YCC)
When we first announced Concept You, my mind clicked to Your Concept Car (YCC). Back in 2004, at the Geneva Auto Show we presented a car designed by women, for women. I know, Detroit has done “women’s cars” but they missed the point. Sure focus groups help understand women’s needs but to turn five really talented female VCC [...]
Why people smile when they sit in our cars
PV444 1958 S60 2011 When I brought home my first Volvo, a ’58 PV444, I didn’t noticed how uncomfortable the seats were. After I drove from Torrance to my Aunt and Uncle’s home in Livermore – about 300 miles – I couldn’t wait to get out of that car. I later bought a seat [...]
Scandinavian Architecture
Growing up in the 60′s, Danish furniture was the in style. Teak desks with rounded corners and dressers with no handles – just hand holds carved out from doors or those really nice blended in recessed 1/2 round edges. The drawers worked so smoothly and there were no metal rails. Later in life, I learned [...]
C30World Enthusiasts Greeted With A Special Surprise
Often times, you’ll find that Volvo fans are obsessed with their cars. Can you blame them? We love our enthusiasts, and encourage them to show off their cars and talk to us about anything and everything Volvo. Some enthusiast groups will have meet ups. A group of fans of the same car model will [...]
Not that I need to burden you with a project but
UPDATE: March 29th. Good video review. http://www.engadget.com/2011/03/25/volvo-c30-electric-test-drive-video/ UPDATE: March 24th. Our event went perfectly. What started as a can of worms turned into a delightful five course dinner. Everything came together perfectly thanks to everyone in our NJ office and Volvo Car Coporation in Sweden, to the three trucking companies, and staff at Chelsea Pier. [...]
I Just Love Our Parking Lot – One Strange C30
Stumbling into work the other day, this C30 begged to be photographed. Tracking it down, Andrew Gallagher, one of our product guys, asked what I thought of the interior. Some years back, probably around 1982 when we all had to wear suits, Bob Deutsch put together an “Ugly Tie Day” event for employees. I won [...]
The 41-Year-Old Twilight Virgin
It will come as no surprise to most that author Stephanie Meyer’s Twilight series isn’t written for or marketed toward those with a Y chromosome. As I posses this bit of human DNA, I haven’t made a tremendous effort to read these enormously successful novels. Aside from skimming the jacket covers, my knowledge of these [...]
