Auto Shows
Diane DiCola, our Product and Merchandising Manager in Philly, sent this image of setting up for the Philadelphia Auto Show last month. For those that have never had the privilege of setting up an event, anything that can go wrong will go wrong. Even for regional shows, like this one, the logistics are daunting. One [...]
Volvo Red Coats
We just had a nice comment posted on our New York Auto Show entry – from Chris Shultz. Thanks Chris. For those of you who wonder how many employees work at Volvo, we’re a small company compared to probably 80% of car brands. We’re small enough that I’ve seen fellow employees marry fellow employees (I [...]
New York Auto Show
Just came back from one of the best auto shows this year, at least here in the U.S., and we didn’t even show something new. Here are a few things about auto shows you probably never thought about: An environmentally induced illness that everyone gets Media folks wanting press kits Miserable food Lack of sleep Auto [...]
LIVE! With Regis and Kelly, Monday March 29, 2010 – Showing off S60 sports sedan
We have been invited to show our new S60 on Regis and Kelly just prior to the New York International Auto Show opening (media days: March 31 and April 1). I’m sorry that I don’t know the exact airtime, but the segment usually runs for about ten minutes. As they say, “check local listings for [...]
Hot Cars and Industry Big Wigs
Here’s the latest from inside NYIAS. Ok, it’s a Ford, but it’s still cool. Apparently made in Turkey, this unit is sold in Europe for commercial use. Instead of the usual 10 miles per gallon these types of vans get, this thing is expected to get around 24 mpg on the highway. Very spare interior [...]
More from NYIAS
Here are some more videos from inside the New York International Auto Show (and one from the airport): Our flight from Charlotte Douglas International was delayed 6 hours and the only power outlet left was under the arrival/departure TV monitors. Here’s what our section looks like 12 hours before the first media arrive. Amazing how [...]
