Early holiday present to employees for a job well done
As mentioned in some prior blog posts, all too often employees might think this is just another job, a 9-5 gig (yeah right, most work much more than that, meaning they take pride in what they do and when having fun, time flies). But when we get customer letters about how they believe our car [...]
News from the L.A. Auto Show
Showing off concept cars is all about getting closer and closer to something very real. It’s interesting how we conduct design studies and show them off just to get our hearts beating above 125 BPM. About this new concept, I say, “can I please see the production one. Please Please Please.” I guess we’ll just [...]
Another Story with a Nice Ending – Volvo Saved My Life
Two “Saved My Life” stories in one week is unusual. Maybe the internet does make our world smaller. dan S80 2001 On April 25th at around 10pm, my wife Meghan was returning home from school when a raccoon darted in front of her while in the high speed lane. Meghan tried to avoid the [...]
AutoWeek – Ruling the Roost
Colorado is really beautiful. I can see why people move there and stay. We were out in Gateway, which is in the western part of Colorado, and couldn’t have found a better place to play with our XC. AutoWeek Ruling the Roost dan
Tale of a Pig’s Nose
A recent posting on http://www.facebook.com/VolvocarsUS led one of our social media staffers to ask about our first SUV we have in storage. So, with a fresh cup of coffee and peanut butter filled pretzel puffs, here is the Pig’s Tale. In 2000, I had money to find cars for our historical collection. By the time I bought Hogster (actual [...]
XC90 Test Roll
This just in: http://www.prweb.com/releases/prweb2011/5/prweb8419083.htm . It ranks our XC90 as the least expensive car to insure. I’d have to say when this car was designed, more than 11 years ago, the intention was and continues to be about accident avoidance and occupant protection. With the worlds first Roll-Over Protection System (ROPS), we developed a whole [...]
XC Adventure – Race Across the States
Taking adventure to the extreme Our range of XC vehicles, the XC60, XC70 and XC90, have been perennial best sellers globally since their respective introductions (in the XC90′s case, that was 2002). And for years we’ve talked about the buyers of these vehicles living life to the extreme. Next week we are asking a few [...]
Fun Volvo Pics
We get some of the nicest pictures from our friends in the media. The two here are from Danica Laub and Alan Hasemeyer. Danica used to work in PR at Mazda. She finally realized she was never going to be able to afford that ski chalet in Aspen working in the car industry. She picked [...]
Is an 11 year old design – timeless?
Around 1995, in our Rockleigh office, we had drawings of concepts that VCC was working on. One was an SUV. Then one day the drawing was gone. No one fessed up to taking it, it was just ‘gone’. Rolling forward to 2000 when we showed XC90, I’ll be darned if that wasn’t it..I mean the [...]
Volvo for Life.
XC90 – A Car for all Seasons Volvo is about Life. What we build is from a Scandinavian culture that cares about people, I guess we could say a holistic culture. Our part in this culture is to help protect people inside and outside our cars during their most important and memorable events in their [...]




